Import Atb Biscuits Marie Susu 180gr — Buy in wholesale FOB from Supplier in Indonesia

ATB Biscuits Marie Susu 180gr is a milk-flavoured sweet biscuit produced by CV Lintas Tujuh Benua in Indonesia, packaged in 180 gram units for retail and food-service distribution. The declared ingredients include wheat flour, milk, sugar, vegetable oil, salt, and milk powder, indicating a standard chemically leavened biscuit dough with dairy enrichment rather than butter-based shortbread formulation. The source description positions the product as a best-selling Marie-type biscuit, a category defined by low sugar, low fat, and crisp, light texture achieved through extended baking of a fermented dough with higher water content. Exact specifications for moisture content, fat percentage, ash content, and water activity are not stated and must be confirmed with the supplier for shelf-life and compliance purposes.

Marie biscuits originated in nineteenth-century Europe and remain a staple in Commonwealth, South Asian, Middle Eastern, and Southeast Asian markets due to their mild flavour, low cost per serving, and compatibility with tea consumption. The 'Susu' designation denotes milk enhancement, typically achieved through milk powder addition at 2-5 percent of flour weight in standard industry recipes, contributing to Maillard browning and a distinctive cream note. The ATB variant claims high calcium content, though without analytical data or fortification disclosure; standard Marie biscuits naturally contain calcium from wheat and milk solids at approximately 100-150 mg per 100 g, while fortified versions may reach 300 mg or more. Halal certification is referenced in the custom specification, critical for Muslim-majority export markets, though the certifying body and certificate number are not provided.

Target buyers include wholesale distributors, supermarket chains, convenience-store suppliers, and food-service operators serving South Asian, Middle Eastern, and African diaspora communities where Marie biscuits hold established brand recognition. The 180 gram pack size suits single-purchase retail and small household consumption; bulk institutional formats are not mentioned. The supplier indicates competitive export pricing without stating FOB values, Incoterms, or minimum order thresholds. Lead time, production capacity, and shelf life are absent from the source. Importers should request full technical specifications, packaging artwork proofs, and halal certificate verification before committing to containerised orders, particularly given the perishable nature of biscuit products and susceptibility to moisture uptake and fat oxidation during extended sea freight.

CV Lintas Tujuh Benua is an Indonesian supplier based in origin country Indonesia, classified under an imported tier with voyage trust designation. The company profile provides no physical address, year of establishment, employee count, or production facility details in the available data. The response rate is recorded at 0.00 percent with zero average response hours, indicating either a new listing, inactive account, or data reporting issue. The supplier markets ATB-branded biscuits for export to Asia-Pacific, Middle East, and African markets, positioning itself as a wholesale and retail distribution partner rather than necessarily a manufacturer.

No financial information, factory audit reports, or third-party verifications are present in the source. The custom specification describes the product as 'manufactured in Indonesia' without clarifying whether CV Lintas Tujuh Benua operates its own bakery, contracts production to a third-party facility, or functions as a trading company. Buyers should establish direct contact to determine the actual production site, request BPOM registration numbers for food products distributed in Indonesia, and verify that the halal certification is current and covers the specific production line. Given the limited verification signals, initial orders should proceed with appropriate payment safeguards and pre-shipment inspection.