About Us At Parag, each day is filled with providing new inspiration to consumers, to create fresh trends in dairy consumption. Each of our brands Gowardhan, Go, Topp Up and Pride of Cows, play a central role in people's lives they awake to them and consume them all day long. Each with their own unique taste and place in life. We are passionate about making milk moments a source of delight and inspiration. From new ways to delight children, to healthier ways to spread goodness and cheer in families, from delicious ways to entertain friends, to providing the quickest ways in which a mother can provide taste and nutrition. Competing in the Market with Strong Brands Our products play a central role in people's lives, they awake to them and consume them all day long. We believe in making dairy moments enjoyable, inspiring and nutritious! As we strive to offer healthier & nutritious dairy alternatives to people, we keep taste and flavour in mind. Our wide range of products are designed to make moments both delicious and healthy. Our Story Dr. Kurien ushered in "White Revolution" in India with "Operation Flood", the largest project for dairy development in the world. As a direct result, India became self sufficient and global leader in milk production and dairy farmers the architects in their own development. This revolution led to an increase in milk production many fold which led to the co-operatives declaring milk holidays around Pune. This adversity was circumvented by Mr. Devendra Shah (our Founder & Chairman) by helping farmers by collecting their milk on such milk holidays. And thus was born Parag Milk Foods Ltd.
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